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Oct 28, 2013

Trader Comes to Town….

It is clear that upbringing, education and social surroundings shape a person’s belief system and influence greatly how he conducts himself and relates to others. This is a piece on the more questionably-held beliefs that people repose their faith in – that set of beliefs and practices which are explained by supernatural causality or just unexplained at all – that stuff commonly referred to as ‘superstition’.

I realised quite recently that the occupation of a person does contribute just as significantly to some of the most unexplainable beliefs. Traders both big and small, are some of the most superstitious people I have ever encountered; the term ‘trader’ used here being a broad term for the ‘mom-and-pop’ stores or the neighbourhood grocers. Your neighbourhood grocer is the trader with whom you are most likely to have the maximum transactions; the one who provides you with everything from soap to pulses to bulbs to tidbits about the goings-on in your locality. A big part of being a trader or a grocery store-owner (I feel) lies in adequately propitiating the pictures and miniature idols of gods and goddesses installed at the shop in the morning, and completing the intricate set of activities at lockup time in the late evening, and keeping an active eye out to ward off any possible incidents of covetous customers casting the ‘evil eye’ anytime in between opening to closure.

When I was a student of commerce, we learnt about the unpredictability of trade – the risks involved and the keen business awareness required to offset the losses possible from unforeseen causes. The tools you need to have are myriad; a competitive edge, the meticulous skills needed to plan and anticipate, a reasonable appetite for risk, an agreeable relationship with stakeholders, etc. No scholar or book ever advocated a keen sense of holding questionable, unexplained beliefs as one of the pre-requisite for doing business well. Apparently, our traders have acquired an entirely divergent skill-set of managing business which while appearing unconnected with any aspect of commerce, is being practised overwhelming by those in the profession.

Most traders simply avoid big transactions on Saturdays (which is a common belief among most Indians), which means that they will not make big purchases or plan any new launches on Saturdays. Some of the traders stagger their stock schedules so that they make most of the purchases on Tuesdays and Thursdays (considered auspicious for some reason, I guess). Invariably all traders have the ubiquitous lemon-chili-garlic totems dangling at their shop-front to keep off the ‘evil eye’. Knowing how many lemons there should be in a such string, the ability to identify when to change the old, discoloured totems are essential elements of the traders’ competencies, as is knowing which god’s picture/ idol is supposed to be installed on the right and who goes on the left side.

A recent conversation with my local grocer revealed that
rats gnawing away at flour or rice sacks in a grocery is actually considered auspicious for the business because it is supposed to drive up profits and unfathomably, make the flour tastier. I must explain here that the humble rat is revered in our society as the trusty consort of the much-loved god, Ganesha. I suppose that such a belief is very convenient for the grocer because it liberates him from the need to actually undertake the efforts (and the expense!!) to keep his stock safe from pests. Most of the beliefs we profess to hold are the ones which are expedient for us at that moment. Our beliefs originate, evolve and get discarded as per our situation because at the very basic, they are meant to serve our interests - their purpose in our existence.

Like a few weeks back when I undertook a new venture, my father consulted some astrological almanac to decide upon the date of launch, mother organised a small puja on that day and another member of the family took it upon himself to apply vermillion streaks for prosperity upon the attending people and on our business paraphernalia. I do not believe that there are specific days for starting something new, neither do I hold much store by random dots of red colour on people’s foreheads or on machinery, but I acquiesced. It is not my place to object to the good intentions of other people who are willing to invest their energies and time to secure my well-being. Their way to ensure this is different from mine, but their hearts I feel, are in the right place.


There is another trader I know who post shutting down his business for the day, always proceeds to burn scraps of paper before the storefront to ward off any bad karma accumulated during the day. Ultimately the beliefs we live by and the practices we train ourselves in, are merely meant to provide us some security and a certain peace of mind amidst so much incomprehensible stuff that life throws at us. 

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